Ryan Russell, Associate Lecturer of Marketing in UTC’s Gary W. Rollins College of Business, joined Jed & JR Mornings on WGOW 102.3 FM to share how he successfully invited Savannah Bananas owner Jesse Cole to speak with his class via Zoom on Oct. 30. Russell’s creative outreach follows past high-profile guest appearances, including Mark Cuban and Dave Portnoy. He discussed how these experiences give students real-world marketing insights and inspire bold, entrepreneurial thinking in the classroom. The interview starts at the 26:30 mark. >>>Listen>>>