{"id":38380,"date":"2021-10-15T07:17:59","date_gmt":"2021-10-15T11:17:59","guid":{"rendered":"https:\/\/blogarchive.utc.edu\/news\/?p=38380"},"modified":"2021-10-15T09:04:53","modified_gmt":"2021-10-15T13:04:53","slug":"live-hip-hop-takes-the-field-at-utc","status":"publish","type":"post","link":"https:\/\/blogarchive.utc.edu\/news\/2021\/10\/live-hip-hop-takes-the-field-at-utc\/","title":{"rendered":"Live hip-hop takes the field at UTC"},"content":{"rendered":"
\"\"

Hip-hop artist $ubzer\u00f8 performs on Chamberlain Field during \u201cBringing Chattanooga to UTC.” (Photos by Gina Stafford)<\/p><\/div>\n

Micah Chapman couldn\u2019t believe it when Stuart Benkert, head of the University of Tennessee at Chattanooga Department of Performing Arts, asked him about bringing hip-hop artists to perform on campus.<\/p>\n

\u201cI was actually thinking that he was joking,\u201d recalled Chapman, co-founder and director of Hip-Hop CHA, Chattanooga\u2019s first collective working to help local hip-hop artists. \u201cI thought it was a hypothetical question until I answered the question and he said, \u2018OK, let\u2019s do it.\u2019 It was open doors and open arms and it has given us a lot of momentum.\u201d<\/p>\n

What started as a meeting over southern cuisine turned into reality Oct. 14 when \u201cBringing Chattanooga to UTC,\u201d a live concert for University students, took place under the Chamberlain Field lights. The concert was a collaboration involving the Office of Multicultural Affairs, the Division of Diversity and Engagement and the Department of Performing Arts.<\/p>\n

The Chamberlain Field event was part of Chattanooga\u2019s first official Hip-Hop Week. Ten local and regional hip-hop artists were slated to showcase their talents, including a pair of UTC student artists, $ubzer\u00f8 and Vun Rashid.<\/p>\n

First up Thursday night was Vun Rashid, a UTC senior in exercise science whose given name is Javon Roberts, a native of Memphis. The performance was not only the first of the evening, it was Roberts\u2019 first ever\u2014delivered with confidence.<\/p>\n

\u201cMy comfort outweighed my nerves,\u201d he said. \u201cI\u2019ve always had maybe a small fear of public speaking, but I was salutatorian of my high school graduating class and that was my first big speech\u2014at my graduation\u2014and I was a little more nervous about this. Because it was like, intimate, to be sharing what I was. I had thoughts going through my head like, \u2018What if people don\u2019t like it?\u2019 but then I decided I\u2019m just going to be me, like I\u2019m me every day.\u201d<\/p>\n

He was followed by $ubzer\u00f8, also known as Ethan Brown, a freshman from Chattanooga majoring in post-secondary education and English.<\/p>\n

\u201cIt\u2019s a great event and a great opportunity for artists, as well, especially young kids, like me,\u201d Brown said. \u201cIt\u2019s like a dream come true to be able to perform for people. This was my first time ever performing.\u201d<\/p>\n

In addition to following Roberts onto the stage at Chamberlain Pavilion, Brown, whose performance was \u201ctotally freestyle,\u201d had been encouraged to participate by Roberts.<\/p>\n

Other performers included Swayyvo, Kay B Brown, Marley Fox, Rich Way CT, Chuck Marley, Calee, PG Castro and Budders.<\/p>\n

DD Hailey, a junior from Murfreesboro majoring in psychology and minoring in communication and promotion, said she\u2019d like to have a career involved in events like Thursday\u2019s show.<\/p>\n

\u201cI want to go into media and marketing because I enjoy being creative,\u201d Hailey said. \u201cI like making videos and photography, but I want to have a focus on mental health awareness.\u201d<\/p>\n

She said she sees a connection between psychology and communication and marketing\u00a0 in considering the possibility of how to make events such as Thursday\u2019s benefit participants\u2019 mental health.<\/p>\n

The Hip-Hop Week schedule consists of different activities in various locations throughout Chattanooga, culminating in an all-day conference Friday, Oct. 16, at Miller Park. Following that one-day series of sessions bringing together artists, music industry experts and marketing specialists for educational panels and workshops, a free, live concert is planned at 7 p.m.<\/p>\n

Benkert said he was aware of plans to expand the hip-hop summit around town when he recently sat down with Chapman, thinking UTC students would be interested in having an on-campus event and participating in the conference.<\/p>\n

\u201cI felt students would be excited about this,\u201d Benkert said, “and I know from an entrepreneurial standpoint that my students need to hear what this conference is about. They can speak to labels and label makers and performers and agents and learn the business part behind the label, like how to market yourself.<\/p>\n

\u201cThese are things that universities can teach, but the students are really better off hearing this stuff from the people in the business.\u201d<\/p>\n

As Thursday night\u2019s show got under way, Benkert said he was pleased that a little more than 200 people had already turned out for the event he targeted to have a maximum audience of 400.<\/p>\n

Chapman is no stranger to campus, having attended UTC in 2009. His mother, Norma, received a bachelor\u2019s degree in human services from the University in 1974 and was a charter member of the Alpha Kappa Alpha sorority.<\/p>\n

\u201cWe knew we needed to do something for the local artists. We just didn\u2019t know how to put all the puzzle pieces together to see the full picture,\u201d Chapman said. \u201cWhen he asked me that question over lunch, \u2018What would you think about doing something on campus?\u2019 it was an unbelievable question. That one conversation is now a manifestation.<\/p>\n

\u201cFor the hip-hop music scene in Chattanooga to get more respected and taken more seriously, we needed to bridge that gap by bringing hip-hop artists to UTC and performing for these students.\u201d<\/p>\n

Benkert, who used to teach a history of hip-hop course, said there is a lot of social commentary and business modeling to be found in hip-hop. He said the concert and conference allows students to find education in a different way.<\/p>\n

\u201cThis event lets students know that the University is interested in what they care about,\u201d he said. \u201cWhen we talk about performing arts, we don\u2019t just mean Western European performing arts; we mean all of the performing arts.<\/p>\n

\u201cThis sends a good message to the students and our faculty and the community that UTC is about all of the performing arts and that we recognize all the ways that people participate and make art.\u201d<\/p>\n

\"Outdoor <\/a>
Hip-hop artists, including Vun Rashid, pictured, performed at the pavilion on Chamberlain Field <\/div> <\/div> <\/div>
\"Vun <\/a>
Vun Rashid, a UTC senior in exercise science whose given name is Javon Roberts, gave his debut performance Thursday night. <\/div> <\/div> <\/div> <\/div>
\"From <\/a>
From left, Alexander Ginn, first-year computer science major; William Martin, third-year engineering technology major; and Stacy Lightfoot, UTC vice chancellor for diversity and engagement. <\/div> <\/div> <\/div>
\"A <\/a>
$ubzer\u00f8 performs. <\/div> <\/div>
\"William <\/a>
William Martin, third-year engineering technology major from Comfort, Tenn., and Alexander Ginn, first-year computer science major from Cleveland, Tenn. <\/div> <\/div> <\/div> <\/div> <\/div>\n","protected":false},"excerpt":{"rendered":"

Ten local and regional hip-hop artists showcased their talents as part of UTC’s first official Hip-Hop Week.<\/p>\n

Continue Reading <\/a><\/span><\/p>\n","protected":false},"author":1493,"featured_media":38398,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","_ef_editorial_meta_checkbox_slider":"","_ef_editorial_meta_checkbox_featurette":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,70230,12659,12777,64,661],"tags":[119056,119064,119062,119061,50322,119054,119058,119059,119063,119060,83574,119057,119055],"class_list":{"0":"post-38380","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-community","8":"category-engagement-and-access","9":"category-events-entertainment","10":"category-music-college-of-arts-sciences","11":"category-news","12":"category-students","13":"tag-ubzero","14":"tag-budders","15":"tag-calee","16":"tag-chuck-marley","17":"tag-department-of-performing-arts","18":"tag-division-of-diversity-and-engagement","19":"tag-kay-b-brown","20":"tag-marley-fox","21":"tag-pg-castro","22":"tag-rich-way-ct","23":"tag-stuart-benkert","24":"tag-swayyvo","25":"tag-vun-rashid","26":"entry"},"yoast_head":"\nLive hip-hop takes the field at UTC | UTC News Archive: Jul 2007 - 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