{"id":9002,"date":"2009-06-06T14:33:24","date_gmt":"2009-06-06T18:33:24","guid":{"rendered":"https:\/\/blogarchive.utc.edu\/news\/?p=9002"},"modified":"2013-12-10T13:57:30","modified_gmt":"2013-12-10T18:57:30","slug":"utc-rolls-out-volkswagen-style","status":"publish","type":"post","link":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/","title":{"rendered":"UTC Rolls out Volkswagen Style"},"content":{"rendered":"

By Beth Miller<\/em><\/p>\n

Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964 Volkswagen Beetle and the new \u201cface\u201d of VW. Max paid Chattanooga a visit last week bringing with him a fleet of new 2009 Volkswagen CCs in VW\u2019s Ride and Drive Event.<\/p>\n

A handful of UTC and Chattanooga State Communication and Business students were selected to represent their school at a mock press conference hosted by Chattanooga State Community College. The conference was designed to answer any questions we and the community might have about the new plant scheduled to open in 2011, VW employment opportunities or anything concerning their products.<\/p>\n

I had the opportunity to test drive the CC (Comfort Coupe) considered a sporty sedan competing with the Mercedes-Benz CLS-class. VW plans to market the CC to \u201cmid-40s affluent males,\u201d according to Laura Soave, VW\u2019s Marketing Manager. It will carry a price tag around $26,000- $40,000 compared to a starting price of just under $70,000 for the Mercedes-Benz equivalent.<\/p>\n

\"9\" <\/a> <\/div> <\/div>
\"8\" <\/a> <\/div>
\"7\" <\/a> <\/div> <\/div> <\/div>
\"6\" <\/a> <\/div>
\"5\" <\/a> <\/div> <\/div>
\"4\" <\/a> <\/div> <\/div> <\/div>
\"3\" <\/a> <\/div> <\/div>
\"2\" <\/a> <\/div> <\/div>
\"1\" <\/a> <\/div> <\/div> <\/div> <\/div>\n

We were divided into groups of four and allowed to choose one of approximately 15, beautifully designed CCs. Each vehicle contained a drive route that took us down Dupont Parkway, to Hixson Pike, through the S-curves to UTC. It was a \u201cdrive-it-like-you-stole-it\u201d moment despite the many traffic cameras.<\/p>\n

Whitney Gardner, a fellow Communications student and senior, road shotgun and kept me on track, literally. Erica Tuggle and Mike Miller, also Communication majors, made up the rest of our group and proved to be brave participants. I managed to get so wrapped up in the handling and performance ability of the CC that I just kept driving right past UTC. Fortunately for us there were no penalties for tardiness. Whitney quickly corrected me and we managed to make it just in time for the \u201crubbing of the elbows\u201d with the VW representatives.<\/p>\n

UTC\u2019s University Center hosted a luncheon for the event and was graced with the presence of community leaders such as Mayor Ron Littlefield, Representatives for Zach Wamp, Lamar Alexander, Bob Corker, as well as UTC\u2019s Chancellor Roger Brown, and Assistant Vice Chancellor Chuck Cantrell. After cleaning our plates, we headed back outside to locate another CC to carry us back to Chattanooga State. This time Whitney stepped behind the wheel and I must admit I was a bit nervous. She is known for her \u201cDukes of Hazard\u201d driving style, but she managed to get us to our destination safely. But before returning the CC we decided to make sure everyone noticed our new ride. We blew the horn repeatedly at other drivers and pedestrians as we waved and smiled like Vanna turning another letter. We conveniently got lost on the way back and had to make a u-turn on Amnicola Highway. A trip to Florida was mentioned, but we thought it would be better in the long run to return the car.<\/p>\n

Upon arrival to Chattanooga State we hurriedly lined up the cars. No one wanted to give up his\/her car just yet. We continued to take pictures and drag out the event as long as we could.<\/p>\n

The start of the VW event was exciting and highly anticipated while the ending proved to be as abrupt as it was unwelcome. I think the event was a big hit and I look forward to Max\u2019s next visit to Chattanooga.<\/p>\n","protected":false},"excerpt":{"rendered":"

By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964 Volkswagen Beetle and the new \u201cface\u201d of VW. Max paid Chattanooga a visit last week bringing with him a fleet of new 2009 Volkswagen CCs in VW\u2019s Ride and… <\/p>\n

Continue Reading <\/span><\/a><\/span><\/p>\n","protected":false},"author":294,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_ef_editorial_meta_date_first-draft-date":"","_ef_editorial_meta_paragraph_assignment":"","_ef_editorial_meta_checkbox_needs-photo":"","_ef_editorial_meta_number_word-count":"","_ef_editorial_meta_checkbox_slider":"","_ef_editorial_meta_checkbox_featurette":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,10184],"tags":[],"class_list":{"0":"post-9002","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-community","7":"category-volkswagen","8":"entry","9":"has-post-thumbnail"},"yoast_head":"\nUTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025<\/title>\n<meta name=\"description\" content=\"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025\" \/>\n<meta property=\"og:description\" content=\"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/\" \/>\n<meta property=\"og:site_name\" content=\"UTC News Archive: Jul 2007 - Oct 2025\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/UTChattanooga\" \/>\n<meta property=\"article:published_time\" content=\"2009-06-06T18:33:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-12-10T18:57:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogarchive.utc.edu\/news\/files\/2009\/06\/9.jpg?w=580&h=387\" \/>\n<meta name=\"author\" content=\"Laura Bond\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@UTChattanooga\" \/>\n<meta name=\"twitter:site\" content=\"@UTChattanooga\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Bond\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/\"},\"author\":{\"name\":\"Laura Bond\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/#\\\/schema\\\/person\\\/4a960a1e10408393ae1de2cb063c9d7c\"},\"headline\":\"UTC Rolls out Volkswagen Style\",\"datePublished\":\"2009-06-06T18:33:24+00:00\",\"dateModified\":\"2013-12-10T18:57:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/\"},\"wordCount\":575,\"articleSection\":[\"Community\",\"Volkswagen\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/\",\"url\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/\",\"name\":\"UTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/#website\"},\"datePublished\":\"2009-06-06T18:33:24+00:00\",\"dateModified\":\"2013-12-10T18:57:30+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/#\\\/schema\\\/person\\\/4a960a1e10408393ae1de2cb063c9d7c\"},\"description\":\"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/2009\\\/06\\\/utc-rolls-out-volkswagen-style\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"UTC Rolls out Volkswagen Style\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/\",\"name\":\"UTC News Archive: Jul 2007 - Oct 2025\",\"description\":\"Official news releases of the University of Tennessee at Chattanooga\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/#\\\/schema\\\/person\\\/4a960a1e10408393ae1de2cb063c9d7c\",\"name\":\"Laura Bond\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g\",\"caption\":\"Laura Bond\"},\"url\":\"https:\\\/\\\/blogarchive.utc.edu\\\/news\\\/author\\\/bnz288\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"UTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025","description":"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"UTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025","og_description":"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964","og_url":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/","og_site_name":"UTC News Archive: Jul 2007 - Oct 2025","article_publisher":"https:\/\/www.facebook.com\/UTChattanooga","article_published_time":"2009-06-06T18:33:24+00:00","article_modified_time":"2013-12-10T18:57:30+00:00","og_image":[{"url":"https:\/\/blogarchive.utc.edu\/news\/files\/2009\/06\/9.jpg?w=580&h=387","type":"","width":"","height":""}],"author":"Laura Bond","twitter_card":"summary_large_image","twitter_creator":"@UTChattanooga","twitter_site":"@UTChattanooga","twitter_misc":{"Written by":"Laura Bond","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/#article","isPartOf":{"@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/"},"author":{"name":"Laura Bond","@id":"https:\/\/blogarchive.utc.edu\/news\/#\/schema\/person\/4a960a1e10408393ae1de2cb063c9d7c"},"headline":"UTC Rolls out Volkswagen Style","datePublished":"2009-06-06T18:33:24+00:00","dateModified":"2013-12-10T18:57:30+00:00","mainEntityOfPage":{"@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/"},"wordCount":575,"articleSection":["Community","Volkswagen"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/","url":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/","name":"UTC Rolls out Volkswagen Style | UTC News Archive: Jul 2007 - Oct 2025","isPartOf":{"@id":"https:\/\/blogarchive.utc.edu\/news\/#website"},"datePublished":"2009-06-06T18:33:24+00:00","dateModified":"2013-12-10T18:57:30+00:00","author":{"@id":"https:\/\/blogarchive.utc.edu\/news\/#\/schema\/person\/4a960a1e10408393ae1de2cb063c9d7c"},"description":"By Beth Miller Volkswagen\u2019s latest commercial for the new Routan minivan has Brooke Shields step onto stage and is seated next to Max, a pristine 1964","breadcrumb":{"@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/blogarchive.utc.edu\/news\/2009\/06\/utc-rolls-out-volkswagen-style\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blogarchive.utc.edu\/news\/"},{"@type":"ListItem","position":2,"name":"UTC Rolls out Volkswagen Style"}]},{"@type":"WebSite","@id":"https:\/\/blogarchive.utc.edu\/news\/#website","url":"https:\/\/blogarchive.utc.edu\/news\/","name":"UTC News Archive: Jul 2007 - Oct 2025","description":"Official news releases of the University of Tennessee at Chattanooga","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blogarchive.utc.edu\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/blogarchive.utc.edu\/news\/#\/schema\/person\/4a960a1e10408393ae1de2cb063c9d7c","name":"Laura Bond","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1f0a731c33fdb9c2583eb66351ea400092e5f92aaa51b3e9342ef058aa8aeb56?s=96&d=mm&r=g","caption":"Laura Bond"},"url":"https:\/\/blogarchive.utc.edu\/news\/author\/bnz288\/"}]}},"featured_image_src":null,"featured_image_src_square":null,"author_info":{"display_name":"Laura Bond","author_link":"https:\/\/blogarchive.utc.edu\/news\/author\/bnz288\/"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/posts\/9002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/users\/294"}],"replies":[{"embeddable":true,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/comments?post=9002"}],"version-history":[{"count":7,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/posts\/9002\/revisions"}],"predecessor-version":[{"id":9130,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/posts\/9002\/revisions\/9130"}],"wp:attachment":[{"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/media?parent=9002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/categories?post=9002"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogarchive.utc.edu\/news\/wp-json\/wp\/v2\/tags?post=9002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}